Paid labels, not paid rank

A label is not a rank

Sponsored routes can appear. They must say they are paid. What they cannot do is buy a better position in the comparison. That distinction is the whole product.

What a paid label means

Visible, not powerful

If a route is sponsored, the row says so. Shoppers deserve that sentence in plain sight.

Paid status never feeds the sort. Lowest delivered cost and fastest wait stay honest comparisons.

That rule applies on Search and on Local listing collect-today rows.

Why we allow paid at all

Retailers can fund discovery. They cannot buy the referee’s ranking.

Land Best Deal is even-handed: labels yes, purchased position no.

How to read a row

Read delivered cost, wait, and any paid label together. Then choose the trade-off you want.

Compare freely

Search is free. Questions about labels: support@landbestdeal.com.

“Paid labels stay in the row. Paid rank does not exist here.”